positioning & strategy
positioning & strategy
positioning & strategy
positioning & strategy
Get the story straight before you scale. We help you define your ICPs, sharpen messaging, and align positioning with growth goals so every campaign, sales pitch, and piece of content works harder.
Many Tech, AI, and Web3 teams struggle to explain who they are and why they matter. Messaging is too broad, too technical, or too reactive. Without a clear ICP, buyer journey, and tone of voice, content and campaigns fail to connect.
3DGE’s Strategy & Positioning service solves that problem. We guide founders and lean teams through defining their audience, ICPs, tone of voice, and value proposition. We then translate this into a practical messaging framework and go-to-market content roadmap. Whether you are raising funding, building awareness, or scaling demand generation, you leave with clarity, alignment, and a foundation for growth.
Get the story straight before you scale. We help you define your ICPs, sharpen messaging, and align positioning with growth goals so every campaign, sales pitch, and piece of content works harder.
Many Tech, AI, and Web3 teams struggle to explain who they are and why they matter. Messaging is too broad, too technical, or too reactive. Without a clear ICP, buyer journey, and tone of voice, content and campaigns fail to connect.
3DGE’s Strategy & Positioning service solves that problem. We guide founders and lean teams through defining their audience, ICPs, tone of voice, and value proposition. We then translate this into a practical messaging framework and go-to-market content roadmap. Whether you are raising funding, building awareness, or scaling demand generation, you leave with clarity, alignment, and a foundation for growth.
Service packages
Service packages
Service packages
strategy & positioning packages
FOUNDATION PACKAGE
Clarity from the ground up.
The Foundation Package is built for founders and early-stage teams who need to get their story straight before scaling.
Through audience and ICP definition, a sharp value proposition, and a tone of voice guide, we create the core positioning you can use across pitches, sales, and marketing.
The result is a clear, differentiated message that aligns your team and sets the stage for growth.
FOUNDATION PACKAGE
Clarity from the ground up.
The Foundation Package is built for founders and early-stage teams who need to get their story straight before scaling.
Through audience and ICP definition, a sharp value proposition, and a tone of voice guide, we create the core positioning you can use across pitches, sales, and marketing.
The result is a clear, differentiated message that aligns your team and sets the stage for growth.
GROWTH PACKAGE
Turn strategy into a roadmap.
The Growth Package is designed for teams who want to connect positioning to execution.
In addition to everything from the Foundation Package, we review your competitive landscape, build a messaging framework with proof points and audience segments, and map the buyer journey. Finally, we deliver a content roadmap and editorial calendar so you can turn strategy into consistent marketing output.
You walk away with a practical playbook that ties positioning directly to growth.
GROWTH PACKAGE
Turn strategy into a roadmap.
The Growth Package is designed for teams who want to connect positioning to execution.
In addition to everything from the Foundation Package, we review your competitive landscape, build a messaging framework with proof points and audience segments, and map the buyer journey. Finally, we deliver a content roadmap and editorial calendar so you can turn strategy into consistent marketing output.
You walk away with a practical playbook that ties positioning directly to growth.
FRACTIONAL CMO PACKAGE
Strategic leadership without the overhead.
The Fractional CMO Package gives you ongoing senior marketing leadership without hiring in-house.
Building on the Growth Package, we provide regular advisory sessions, guide campaign prioritization, and develop KPI dashboards and reporting.
You get a partner who keeps sales, product, and marketing aligned, ensuring your positioning isn’t just a document but a driver of measurable business results.
FRACTIONAL CMO PACKAGE
Strategic leadership without the overhead.
The Fractional CMO Package gives you ongoing senior marketing leadership without hiring in-house.
Building on the Growth Package, we provide regular advisory sessions, guide campaign prioritization, and develop KPI dashboards and reporting.
You get a partner who keeps sales, product, and marketing aligned, ensuring your positioning isn’t just a document but a driver of measurable business results.
Frequently Asked Questions
Got Questions? We've Got Answers!
Frequently Asked Questions
Got Questions? We've Got Answers!
Frequently Asked Questions
Got Questions? We've Got Answers!
What exactly is positioning, and why does it matter?
Who is this service for?
Founders, lean marketing teams, or scale-ups in Tech, AI, and Web3 who need sharper messaging and strategy without hiring a full department.
What deliverables will I get?
Depending on your package: ICP and persona definitions, value proposition, messaging framework, tone of voice guide, competitor review, buyer journey map, and a content roadmap.
How much of my time is required?
If you already have assets (ICP docs, tone of voice, etc.), creating the deliverable takes 1–2 weeks with a few hours of your time. If we are creating everything from scratch, expect 2–4 weeks with 2–3 focused workshops.
What outcomes should I expect?
Clarity, alignment, and speed. You will be able to explain what you do, who you serve, and why you are different in a way that investors, customers, and partners instantly understand.
Can this tie into your other services?
Yes. Positioning & Strategy is the foundation. Once we have your story, we can build it into ongoing Content as a Service or prove it through Customer Stories and Partner Marketing.
Are engagements flexible?
Yes. You can choose a one-off strategy sprint, a packaged program, or ongoing fractional advisory. We adapt scope to your stage and priorities.
What exactly is positioning, and why does it matter?
Who is this service for?
Founders, lean marketing teams, or scale-ups in Tech, AI, and Web3 who need sharper messaging and strategy without hiring a full department.
What deliverables will I get?
Depending on your package: ICP and persona definitions, value proposition, messaging framework, tone of voice guide, competitor review, buyer journey map, and a content roadmap.
How much of my time is required?
If you already have assets (ICP docs, tone of voice, etc.), creating the deliverable takes 1–2 weeks with a few hours of your time. If we are creating everything from scratch, expect 2–4 weeks with 2–3 focused workshops.
What outcomes should I expect?
Clarity, alignment, and speed. You will be able to explain what you do, who you serve, and why you are different in a way that investors, customers, and partners instantly understand.
Can this tie into your other services?
Yes. Positioning & Strategy is the foundation. Once we have your story, we can build it into ongoing Content as a Service or prove it through Customer Stories and Partner Marketing.
Are engagements flexible?
Yes. You can choose a one-off strategy sprint, a packaged program, or ongoing fractional advisory. We adapt scope to your stage and priorities.
What exactly is positioning, and why does it matter?
Who is this service for?
Founders, lean marketing teams, or scale-ups in Tech, AI, and Web3 who need sharper messaging and strategy without hiring a full department.
What deliverables will I get?
Depending on your package: ICP and persona definitions, value proposition, messaging framework, tone of voice guide, competitor review, buyer journey map, and a content roadmap.
How much of my time is required?
If you already have assets (ICP docs, tone of voice, etc.), creating the deliverable takes 1–2 weeks with a few hours of your time. If we are creating everything from scratch, expect 2–4 weeks with 2–3 focused workshops.
What outcomes should I expect?
Clarity, alignment, and speed. You will be able to explain what you do, who you serve, and why you are different in a way that investors, customers, and partners instantly understand.
Can this tie into your other services?
Yes. Positioning & Strategy is the foundation. Once we have your story, we can build it into ongoing Content as a Service or prove it through Customer Stories and Partner Marketing.
Are engagements flexible?
Yes. You can choose a one-off strategy sprint, a packaged program, or ongoing fractional advisory. We adapt scope to your stage and priorities.
© 3DGE. DIGITAL 2025. All rights reserved.
© 3DGE. DIGITAL 2025. All rights reserved.
© 3DGE. DIGITAL 2025. All rights reserved.